November 29th, 2013 | 9:00 am

by Rahsheeda Ali

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Jennifer Lopez

As we all know, Jay Z isn’t a businessman, he’s a business, man. And one of his latest ventures launches nationwide today — a men’s cologne called Gold Jay Z.

According to a press release, Jay rejected over 3,000 scents before settling on the mix of vetiver, vanilla, and pepper notes filling retail outlets today. And as you think about picking up a bottle or two for the special man in your life, have you thought about the other musicians whose fragrances you might give as gifts this holiday season?

Take a look through our gallery to find out which artists have gotten into the fragrance game, and whose signature scent you’ll be sporting through the end of the year.

[Photo Credit: Getty Images]

Tags: Justin Bieber, Beyonce, Jay-Z